Broader Marketing needed: Tourism Subcomittee

If you listen to the audio of the Tourism subcommittee, you can hear in the presentation of the consultant that with respect to the current residents of Evansville, they have their essential needs met with current businesses in Evansville, and in addition they purchase from Madison or Janesville where they work....IF one could market a broader brush to neighboring residents, then some business addition could survive......that is an IF that depends on REACHING OUT to the citizens that live in the ramblers in neighboring areas to include them in the market---which they are NOT at this time. Listen to the audio. Enjoy.